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https://www.avient.com/sites/default/files/2024-10/Mike Irwin Bio - 2024.pdf
IRWIN
Senior Vice President, New Business Development & Marketing Excellence
Mike Irwin is Senior Vice President, New Business Development & Marketing Excellence
for Avient Corporation, the world’s premier provider of specialized and sustainable
material solutions and services.
He leads the company’s efforts to drive new business
development and market development, enhance marketing excellence across Avient, and
advance our commercial excellence programs.
During his tenure, he also served in an international assignment while based
in Germany where he established and led the new business and marketing function
during the integration of a large acquisition.
https://www.avient.com/sites/default/files/2024-12/2024 Avient Executive Bios_Michael Irwin.pdf
IRWIN
Senior Vice President, New Business Development & Marketing Excellence
Mike Irwin is Senior Vice President, New Business Development & Marketing Excellence
at Avient Corporation, an innovator of materials solutions that help customers succeed
while enabling a sustainable world.
He leads the company’s efforts to drive new business
development and market development, enhance marketing excellence across Avient, and
advance our commercial excellence programs.
During his tenure, he also served in an international assignment while based
in Germany where he established and led the new business and marketing function during
the integration of a large acquisition.
https://www.avient.com/knowledge-base/case-study/cutting-edge-product-development-rada-cutlery
Design services and specialty materials combine for a differentiated new product line
For support of its entire new product development process, Rada partnered with Avient to design their new premium product line.
The new formulation allowed them to go after new markets, including commercial kitchens, and improved cost efficiencies to balance the increased part size.
