https://www.avient.com/sites/default/files/2020-08/fiber-solutions-business-unit-overview-2020.pdf
Our specialty fiber solutions are commercialized
under our MagiQ™ brand of fiber colorants and
additives, which incorporate Magenta Master Fibers,
IQAP, OnColor™, OnCap™ and ColorMatrix™ Fiber
Colorant Solutions.
MAGIQ
COLORANTS
MAGIQ
ADDITIVES
PET Solid/Liquid Solid/Liquid
PA Solid Solid
PP Solid Solid
TYPICAL APPLICATIONS
• Clothing: apparel, hosiery, pile,
sportswear, socks, stockings, shoes
• Home: upholstery, carpet, furniture, curtains
• Outdoor: awnings, umbrellas,
automobile/boat covers
• Automotive: seat covering, floor systems,
carpeting, headliners, side panels, tyrecords
• Technical: ropes, belts, luggage,
monofilament fishing yarn
• Non-woven: geo-textiles, padding, flooring,
diapers
MAGIQ FIBER COLORANTS
- MASTERBATCH
Commercialized under our global brand MagiQ Fiber Colorants & Additives,
which includes Magenta Master Fibers, IQAP, OnColor and OnCap, our
Masterbatch fiber colorants include black, white, single pigment dispersion
and custom colors, as well as additives and special products.
MAGIQ FIBER
COLORANTS - LIQUID
Part of our MagiQ Fiber Colorants & Additives brand, and manufactured
under ColorMatrix™ Fiber Colorant Solutions, this breakthrough technology
combines advanced liquid color formulations with state-of-the-art, high-pressure
metering equipment to enable late-stage injection of liquid color for spun-dyed
polyester melt.
https://www.avient.com/sites/default/files/2024-03/Luxury Closures Application Bulletin_Online.pdf
Please contact Avient for additional information
HOW GRAVI-TECH MAKES THE DIFFERENCE FOR PACKAGING CLOSURES
IN THE LUXURY COSMETICS AND SPIRITS MARKETS
FOR BRAND OWNERS
Create a weighted closure for a luxury brand
product – Gravi-Tech is a high density, injection
moldable material which can be as lightweight as
plastic or up to four times as heavy as aluminum.
https://www.avient.com/sites/default/files/2022-11/Wilflex Epic Rio Ready-for-Use Standard Colors Interactive Color Card.pdf
Access to a premixed offering
of the most popular colors gives printers and
brands the competitive edge.
Wilflex Epic Rio RFU
Standard Colors are brilliant, pure, and true colors
that can dazzle brands and consumers.
https://www.avient.com/sites/default/files/2021-05/2021-colormatrix-quick-guide-to-liquid-color_0.pdf
When it comes to the creative application of color
and special effects in product design and branding,
Avient’s ColorWorks™ centers are a source of ideas,
inspiration and technical guidance.
At four global
ColorWorks centers, teams of experts work to establish
high-impact color concepts at the earliest stages of
product development to help you heighten shelf
impact, differentiate brands, control costs and time-
to-market, and manage color across multiple resins all
around the world.
For product manufacturers ColorMatrix Select
provides:
• Instant on-line development of approved colors
with full visibility of multiple formulation and
pricing options
• On-demand product delivery with virtually no
minimal order value or quantity requirement
• Lean color management
For brand owners managing colors across multiple
products, supplier sites and geographic locations,
color management can be challenging and costly.
https://www.avient.com/sites/default/files/2021-05/2021-colormatrix-quick-guide-to-liquid-color.pdf
When it comes to the creative application of color
and special effects in product design and branding,
Avient’s ColorWorks™ centers are a source of ideas,
inspiration and technical guidance.
At four global
ColorWorks centers, teams of experts work to establish
high-impact color concepts at the earliest stages of
product development to help you heighten shelf
impact, differentiate brands, control costs and time-
to-market, and manage color across multiple resins all
around the world.
For product manufacturers ColorMatrix Select
provides:
• Instant on-line development of approved colors
with full visibility of multiple formulation and
pricing options
• On-demand product delivery with virtually no
minimal order value or quantity requirement
• Lean color management
For brand owners managing colors across multiple
products, supplier sites and geographic locations,
color management can be challenging and costly.
https://www.avient.com/sites/default/files/2020-07/rpet-solutions-brochure.pdf
THE CHALLENGES
Improving rPET Quality
• Reduce yellowing, improve color
and assure IV uniformity
Enhancing Bottle Performance
• Improve bottle strength, reduce
acetaldehyde and minimize
thread pulls & blowouts that
cause high scrap rates
Reducing Carbon Footprint
• Reduce energy consumption and
raw material usage while driving
product efficiencies
OUR SOLUTIONS
Aligning our work with sustainability
demands, we address those
challenges for rPET producers,
convertors and brand owners
alike with technologies to improve
both quality and performance,
ensuring the recyclability of plastic
packaging.
Color
degradation;
product
protection
ColorMatrix™ Ultimate™ UV
Light Barrier
APR/EPBP approved
additive to block ultraviolet
light transmission
Protects the product and brand
integrity during storage, transportation
and in the retail environment,
maintaining product quality and
enhancing shelf life.
https://www.avient.com/sites/default/files/2023-04/ColorMatrix UV Brochure.pdf
Brand assurance
Consistent product integrity is vital to
maintaining brand image.
https://www.avient.com/sites/default/files/2020-10/demystifing-cmf-brochure.pdf
FINDING THE
LATEST
TECHNOLOGIES
VISUALIZING
THE
POSSIBILITIES
HOW CAN I BE SURE I’VE SELECTED THE SOLUTION
THAT’S BEST FOR MY DESIGN AND BRAND?
If it looks great, but can’t be manufactured or costs
too much, development dies on the vine.
5 COMMON OBSTACLES
BRANDS FACE WITH EVERY CMF CHOICE
D E S I G NC
LLEN
ES
D E S I G N I L LU M I N AT E S
COMPARATIVE
STUDIES
HOW WE CAN HELP
OUR PR OCESS LEADS TO EDUCATED DESIGN CHOICES
TRENDS &
INSIGHTS
OPERATIONS
SUPPORT
DESIGN
SERVICES
POLYMER
INNOVATIONS
Avient Design works with you to find inspiration specific
to your product and your needs.
https://www.avient.com/sites/default/files/2020-09/sem-stain-resistant-technical-bulletin.pdf
MATERIAL BREAKTHROUGH: VERSAFLEX™ CE BLUE JEAN STAIN RESISTANT
TPES FOR WHITE OR LIGHT-COLORED PHONE CASES
Phone case brands have struggled to design white or light-colored cases that do not stain when in contact
with blue jeans.
Until now, silicone was the only proven material that was resistant to staining, but silicone
produces a long list of challenges to phone case brands: lengthy lead times, supply chain issues, and
manufacturing complexities.
https://www.avient.com/sites/default/files/2021-03/packaging-solutions-for-film-sheet-product-selection-guide.pdf
Flexible packaging is increasingly playing a critical
role in helping brand owners with product protection
and extended shelf life.
KEY CHARACTERISTICS
• Wide range of base resins are used for functional
additives including BOPET, APET, PE, PP and PA.
• Available for different processings, such as film
blowing, tape casting, biaxial stretching and
sheet extrusion
• Suitable for different industries such as food,
beverages, consumer goods and industrial
• Addition rate depends on the specific
requirements and application
• Can be customized to meet customer
requirements for colors
BRANDS
• CESA™
• ColorMatrix™
• HIFORMER™
• OnCap™
• RENOL™
To learn more, please visit avient.com
or call +86 21 28981188